Philly Ad Club
big ideas:
Paul Murray

Not All Snowflakes Should Be Unique: The paradox of creative, user-centric design

by Paul Murray

This last, hostile February, it was dark and I was desperate. I had rented a Mini Cooper with some anticipation of the driving experience and was attempting to make a fast Friday break from the city. But...

Michael Gillespie, Sr

Is It Ever 47 Degrees in Philadelphia?

by Michael Gillespie, Sr

I am a know-it-all. I can give you an opinion on anything marketing, just ask me. Except, that is, the dreaded decision about budget. At some point, the conversation between me and a client turns to how...

Marc Brownstein

Overreliance on social media will damage your brand

by Marc Brownstein

It's good for maintaining relationships, but how will new customers find you? Last year, a friend of mine who is the CEO of a successful retail apparel brand gleefully told me how he cut his...

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