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Marketing Associate

Agency: AH/Association Headquarters
Specialty: Marketing
Posted: 08.18.21

Marketing Associate

HYBRID WORK SCHEDULE AVAILABLE

The MarCom Dept. at Association Headquarters is an in-house agency of cross-functional marketing subject matter experts in the areas of an integrated strategy, digital, social and web, content and editorial, video production, and graphic design responsible for all clients and AH corporate work.

The Marketing Associate is responsible for coordinating and executing assigned tasks and projects while continuing to serve in a support role for the Account Managers, Account Executives and other Director level positions. The Marketing Associate position works with Account Managers, Account Executives and other MarCom team members to deliver exceptional client experiences.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Be a role model for company values
Liaison between internal and external contacts; examples of related specific tasks include:
Receive calls and emails; research inquiries
Manage recurring processes
Monitor relevant databases to ensure accuracy
Point of contact on defined issues
Assists with budget tracking and regular reporting; communicates potential challenges and risk with urgency to management
Responsible for execution of AH’s documented core processes and procedures
Implements MarCom project management function across client projects and key MarCom service lines
Ensures projects follow the prescribed project management principles and MarCom department workflows and standard operating procedures, as well as AH policies and procedures
Participates in all aspects of project management from inception to completion, including project mapping, timelines, managing against deliverables, etc.
Coordinates in-house meetings and other administrative support duties as requested (booking conference rooms, food order and set up, expense reimbursement prep, etc.)
Coordinates details related to various projects and recurring processes
Actively seeks to identify and implement efficiencies in processes
On-site support as assigned
Collaboration with others on execution of daily tasks
Undertaking other assignments as required
*This is not meant to be all-inclusive as other duties may be assigned.

POSITION SUMMARY

The MarCom Marketing Associate is responsible for all aspects of managing assigned tasks and projects. This position reports to the Account Manager and works closely with other MarCom team members. Additionally, the Marketing Associate helps with the management of administrative responsibilities for the MarCom department, development of campaign-specific reports, and management of internal and external stakeholder expectations.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Work with MarCom team members and clients to proactively identify and communicate cutting edge trends related to exceptional professional experiences for both AH staff and client partners
Serve as support to Account Manager and Director of MarCom Services on assigned clients and projects:
Monitor, formulate, and present relevant trends and data (to include financial and demographic data) to MarCom team to support the decision-making process
Work with the team to coordinate client calls, create project schedules, schedule meetings and presentations, and manage ongoing relationships
Write client-facing emails, take comprehensive notes, and follow-up all meetings with succinct next steps and related documentation
Keep assigned tasks and projects on time and on budget
Attend client and internal meetings as appropriate

Support the development and execution of growth-focused marketing plans for assigned clients and their individual functional areas (e.g., Annual Conference, Membership, Education, Certification) based on scope of work which may include:
Copy and content development, primarily for client-specific paid and organic social media, blogs, websites, emails, media and press outreach.
Support the management of email communications using client specified email automation software.
Maintain content on the website, following any SEO guidelines from the Digital Marketing department
Manage social media platforms, including Facebook, LinkedIn, Twitter, Instagram, Pinterest, etc. using SM management tools such as Sprout Social, Hootsuite, etc.
Manage social listening and community management aspects of organic social media
Assist with tasks related to paid social media campaigns
Assist with compiling data for reporting purposes

Implement MarCom project management function across client projects, maintaining current status of tactics on project sheets in Smartsheet. Ensure projects follow the prescribed project management principles and MarCom department workflows and standard operating procedures
Execute assignments within established marketing budgets
Proactively stay current on marketing trends and identify new opportunities
Champion marketing best practices and KPls
*This is not meant to be all-inclusive as other duties may be assigned.

MEASUREMENT OF SUCCESS

Positive feedback from annual client partner surveys for assigned clients
Successful completion of tasks & projects within defined scope, deadline and budget
Consistent implementation of AH’s and MarCom’s best practices
Proactively alerts Supervisors to challenges or concerns related to delivery of service
Proactively suggests solutions to challenges encountered
Effectively self-reviews work product and produces limited errors
Pays attention to detail related to management of relevant projects, assignments, databases, etc.
QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION/ EXPERIENCE/REQUIRED PROFICIENCIES

Bachelor’s degree preferred, high school diploma and minimum three years relevant experience required.

In accordance with Association Headquarters’ commitment to provide and maintain a workplace that is free of known and preventable hazards to safeguard the health of employees and their families, clients, and affiliates, all employees are required to receive the COVID-19 vaccination unless a reasonable accommodation is approved (i.e.: serious health risks or sincere religious beliefs). Such accommodations will be granted where they do not cause AH undue hardship or pose a direct threat to the health and safety of others.

APPLICATION INSTRUCTIONS

To be considered for this position, an online application must be submitted, along with an updated resume. All applicable fields on the application are required.

AH utilizes Spark Hire, a video interview software, to gain better insight into our candidates. Please use the below link to submit your video interview for review.

Marketing Associate One-Way Interview

AH is a professional services firm that specializes in helping non-profit organizations achieve their mission, create value, and advance their causes, industries, and professions. We have four main divisions within AH — a full-service Association Management Company; a Marketing and Communications Agency (MarCom); a Meetings & Events Management Team; and a division that focuses on other custom solutions such as strategic planning, website builds, database integrations, accounting services, staff recruitment, credentialing management, public affairs and lobbying, and growing non-dues revenue.

For more information, visit associationheadquarters.com, connect with AH on Facebook at facebook.com/AssociationHQ and follow twitter.com/association_hq on Twitter.

Association Headquarters is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, creed, color, national origin, nationality, ethnicity, ancestry, age, sex (including pregnancy), family status, marital/civil union status, religion, domestic partnership status, affectional or sexual orientation, gender identity and expression, atypical hereditary cellular or blood trait, genetic information, liability for military service, and mental or physical disability (including perceived disability, and AIDS and HIV status) , language, national origin, political affiliation, socio-economic status, and other characteristics that make our employees unique.

Benefits

Benefits include, but are not limited to:

Medical, Dental, and Vision
Voluntary Life Insurance – Employee Paid
AFLAC available
Paid holidays and Paid Time Off (PTO) accrual
401k
Basic life insurance, short term, and long-term disability
Other Benefits of Working at AH:

Named Best Place to Work by Philadelphia Business Journal 6 Times – based on a survey conducted of our employees
Industry Leader – Most credentialed AMC, and the first AMC to be Customer Service Certified by the Customer Service Institute of America
Flex Schedules
On-site fitness center, open 24/7
Gym reimbursement program
Tuition reimbursement program
Training and Development opportunities

Contact Email

kmcgonigle@ahint.com