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Digital Media Planner

Agency: Harmelin Media
Specialty: Digital
Posted: 05.06.24

Digital Media Planner

Why Work at Harmelin Media?
We Put in The Work
• We genuinely care about our clients and the integrity of the work that we do. Passionate employees create an innovative and exciting work environment.
But It’s Not All Work!
• We like to have fun too! Whether it’s lunchtime yoga, Quizzo, or an outing to a local sports event, there are lots of opportunities (virtual and in-person) to gather with your Harmelin friends. Or build your Harmelin community by joining some of our Employee Resource Groups. These groups meet regularly to plan company events, to volunteer at local charities, or to discuss topics such as gaming, movies, books, cooking, fitness, music, crafting and wine!
Career Development
• We built our own in-house training platform, Harmelin University, and offer monthly company-wide training sessions to help our employees grow their knowledge and reach their professional goals.
• Get promoted! We have a Media Career Path Guide that outlines the career advancement opportunities at every level.
Social Responsibility
• Our employees love to give back and care about what’s going on in the world. We promote a culture of caring through a variety of volunteer opportunities as well as company-wide DE&I training and initiatives.
Flexibility & Work/Life Balance
• We offer generous PTO, 16 paid holidays annually, summer half-days, and flexible work-from-home options to ensure our employees can take the time they need to create a healthy balance between their busy personal lives and work.
Employee Benefits
• Health, vision & dental insurance, 401(k) with employer matching, gym membership and personal development reimbursements are just a few of the awesome benefits we offer our employees.

Position Summary:
Harmelin Media is a fast-paced, growing company seeking an experienced digital media professional. This position is a direct planning role within a fully integrated account team and is responsible for the development of digital media planning strategies for a range of clients. The position will operate collaboratively with the entire planning team, and interface regularly with clients. Additionally, you will be in close contact with those activating the digital plans.

Our ideal candidate is a problem solver, highly motivated, and adaptable to the ever-changing media world. They are optimistic, proactive, and they seek out new and better ways to get things done. Candidates must also possess the ability to translate diverse and complicated digital concepts into understandable themes and be comfortable communicating these to clients.

Title and salary for position to be commensurate with experience and qualifications.

Your role will incorporate the following key responsibilities:
• You will research, develop, present, and execute sophisticated media plans and buys consisting of multiple digital channels (display, online video, search, social, mobile) supporting campaign objectives and strategies
• You will develop and execute these holistic, integrated plans based on collaboration with your Harmelin planning team and Account Managers, as well as interfacing with the Harmelin digital activation teams
• You will have significant client-facing opportunities and be the day-to-day digital specialist for your assigned clients
• You will perform all the duties and responsibilities of a Harmelin digital planner, including performing the necessary analysis and evaluation of digital media opportunities, establishing KPIs and metrics, analyzing and preparing reports, managing digital budgets, owning the digital billing process as necessary, etc.
• You will work to develop a high-level understanding of media concepts beyond the digital vertical (TV, cable, print, radio, and lifestyle) to build effective integrated campaign strategies
• Other duties may be assigned as necessary to meet team and/or company needs

Keys to Success:
You should have a strong commitment to client satisfaction with the following areas of expertise:
• Minimum 5 years’ experience in a digital media role with a marketing company or advertising agency
• Strong understanding of the various digital channels/platforms: display, video, mobile, search, social, programmatic
• Excellent presentation, communication, and interpersonal skills
• Ability to collaborate and build inter-agency relationships
• Comfortable speaking to mid- and high-level client contacts
• Excellent numerical aptitude to manage budgets, invoicing, etc.
• Must be a self-starter with initiative and have a positive, proactive attitude
• Key attributes include the ability to work under pressure and assimilate large quantities of information quickly, while maintaining attention to detail
• Effective prioritization and organizational skills
• Strong computer skills including Microsoft Office (especially Excel, and PowerPoint).
• Working knowledge of tagging, tracking and ad servers (Campaign Manager 360, etc.)

• Medical, dental and vision coverage
• Life Insurance
• Long Term Disability
• 401K
• Generous paid time off and holidays
• AFLAC and Flex Spending Accounts
• EOY medical reimbursement
• Fitness club reimbursement
• Professional and personal development allowance
• Legal services and identity theft protection

Harmelin Media is committed to building a diverse, equitable, and inclusive workplace, and is proud to be an equal opportunity employer. We will consider all qualified applicants for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Interested candidates should send a resume to [email protected].

Contact Email

[email protected]