Keynote Speakers
|
Microsoft General Manager, Marketing Technology + AI |
ChangeOS Co-Founder |
|
BREAKOUT SESSION A1 Revolutionizing Creativity: Navigating AI-Enabled Design in Marketing and Advertising |
|
O3 Chief Innovation Officer |
Theoretically Media Founder/Content Creator |
Bravely President, Chief Experience Officer |
Gregory FCA CEO |
Mike Gadsby
Tim Simmons
Shane B. Santiago
Greg Matusky
|
BREAKOUT SESSION A2 AI Transformation: Revolutionizing Public Relations, Sales, and Marketing Strategies |
|
Basis Technologies VP, Media Innovations + Technology |
Causal IQ SVP, Media Sales |
MNI Targeted Media Senior Vice President |
TransPerfect – TPT Digital Global Director, Client Solutions |
Noor Naseer
Raynor Choate
Dana Weber
|
BREAKOUT SESSION B1 Strategies in Sync: AI, SEO, and Media Mastery for Marketers |
|
NxtStep Founder |
Seer Interactive Lead, Search Insights |
Harmelin SEO Manager |
Athena Global Advisors VP Optimization & Reporting |
Sean Boyce
Jordan Strauss
Heather Shields
Seana Siekman
|
BREAKOUT SESSION B2 AI and Intellectual Property: Navigating the Creative Frontiers in the Age of Artificial Intelligence |
|
Blank Rome LLP Partner; Team Lead, Biometric Privacy |
Constangy, Brooks, Smith & Prophete Partner |
Caesar Rivise, PC Partner, Intellectual Property Attorney |
Jeffrey N. Rosenthal
Jordan Fischer
Doug Panzer
|
Microsoft General Manager, Marketing Technology + AI Talisha Padgett is a highly accomplished professional in the fields of marketing technology and artificial intelligence (AI). With a strong background in leveraging AI for innovative marketing solutions, Talisha has demonstrated her expertise as the General Manager of Marketing Technology + AI at Microsoft. In her role, she has been instrumental in driving transformative initiatives that integrate cutting-edge AI technologies into marketing strategies, enabling businesses to achieve unparalleled success. Her passion for exploring the intersection of AI and marketing has made her a respected thought leader in the industry. |
|
ChangeOS Co-Founder Greg Satell is Co-Founder of ChangeOS, a transformation & change advisory, an international keynote speaker, and bestselling author of Cascades: How to Create a Movement that Drives Transformational Change. His previous effort, Mapping Innovation, was selected as one of the best business books of 2017. Greg is a Lecturer at The Wharton School, regularly contributes to Harvard Business Review and has been featured in other A-list publications such as Barron’s Forbes, Inc. and Fast Company. He is consistently ranked as one of the top innovation bloggers in the world and was named by IDG as one of “10 Digital Transformation Influencers to Follow Today.” You can learn more about Greg on his website, GregSatell.com, follow him on Twitter @DigitalTonto and connect on LinkedIn. |
|
O3 Chief Innovation Officer Mike Gadsby is the Co-Founder and Chief Innovation Officer at O3, a CX consultancy located in Philadelphia. Founded in 2005, O3 helps enterprise organizations discover and develop cohesive and remarkable experiences across their entire customer journey. As a CX consultant and experience strategist, Gadsby brings over 20 years of experience advising everyone from startups to Fortune 500 brands, including Comcast, Vanguard, American Family Insurance, SEI, Children’s Hospital of Philadelphia, and many more. He is keenly interested in new and emerging experiences and leads the innovation practice at O3. A graduate of the University of Pennsylvania, Mike routinely returns to his alma mater to guest lecture for Penn entrepreneurial and ventures programs. He has also designed college curriculum and taught graduate-level courses, and he regularly speaks to industry professionals at events across the country on topics ranging from AI strategy to the future of customer experience. |
|
Theoretically Media Founder/Content Creator Tim Simmons is the founder and host of Theoretically Media, a YouTube channel covering the intersection of AI and creativity. Tim’s content demystifies the complex tools of AI, making them accessible to creatives of all skill levels. Tim’s dedication to exploring and sharing the potential of AI in creative industries has not only garnered a significant following but also positioned Theoretically Media as a go-to resource for anyone keen to explore the future of artistic expression through the lens of AI. His work reflects a deep-seated belief in the transformative power of technology in enhancing human creativity. |
|
Bravely President, Chief Experience Officer Shane oversees creative, strategy and implementation at Bravely. Through a breadth of experience from startups to Madison-Avenue agencies, Shane has brought big ideas to world-renowned brands like Marriott International, Johnson & Johnson, The Jacksonville Jaguars, Under Armour, Disney, Discovery, the NBA, FX, Discovery Channel, Paramount Pictures and Sony Pictures, snagging myriad industry honors along the way. His entrepreneurial drive has been applied across categories including automotive, food & beverage, sports & entertainment, technology, apparel, education, travel & hospitality, financial, and nonprofits. He’s been published in top industry publications, such as Advertising Age, ADWEEK, Communication Arts and Mashable. Shane earned his BS in advertising at the University of Florida, and has been an AAF board member at the local and district levels and a corporate member of AAF National. |
|
Gregory FCA CEO Greg Matusky is a passionate student and commentator about human communications and how it powers our culture, economy, and future. As CEO of Gregory FCA, one of the 40 largest PR firms in America, he has helped develop the communication skills of hundreds of his colleagues, providing them with insights from more than 40 years of experience in storytelling, from his beginnings as a magazine article writer to his current role as head of his agency. Most recently, Greg has been obsessed with the development and use of AI in public relations and was the visionary behind creating a suite of internal AI tools for his firm as well as WriteRelease.com, a free AI-powered news release writing tool useable by anyone who wants to create high-quality content. Greg is the host of The Disruption is Now, a podcast devoted to the use of AI in communications and financial services. He regularly speaks on AI and its impact on human communications. When not working in his firm or with his family, Greg is pushing the limits of AI’s capabilities. |
|
Basis Technologies VP, Media Innovations + Technology Noor Naseer is an evangelist of thought leadership and emerging technologies at adtech software company, Basis Technologies. She guides clients on how to improve and evolve media and marketing plans to accommodate everchanging consumer behaviors, tech advancements and advertising trends. Noor is also the host of adtech podcast, AdTech Unfiltered. She has been cited in and written for various industry outlets including Adweek, MediaPost and Advertising Week. She has spoken at events for the 4As, SXSW, Gartner, the American Marketing Association and the American Ad Federation. She also leads Basis Conversations, a company-wide space for DEI dialogue and learning. Prior to Basis, Noor served in media roles for P&G and BlackBerry at Starcom MediaVest Group. |
|
Causal IQ SVP, Media Sales BIO COMING SOON |
|
MNI Targeted Media Senior Vice President Matt is an accomplished, results oriented Senior Vice President who has excelled in the field of Digital Media Management, producing double digit revenue growth annually. Matt currently manages a team of over 70 professionals and oversees multiple departments related to Digital Media. Specialties: Digital Expert with over 20 years of experience, developing relationships with large digital publishers and agencies, digital targeting technologies, sales management, P/L management |
|
TransPerfect – TPT Digital Global Director, Client Solutions Dana has built her professional career in Digital Marketing, developing solutions for many of the world’s most notable brands (across industries) including, Amazon, JnJ, AMEX, and more. Dana leads the TransPerfect – TPT Digital Client Services team and knows what it takes to get business outcomes in any market or language, with a data-led ROI mindset. An early-adopter of AI & Digital Marketing, Dana and her team have developed a variety AI solutions to help businesses of any size save time and money with a human + AI + human approach, and is excited to share the latest and greatest with the AD community. |
|
NxtStep Founder Sean is a software strategy consultant. He makes sure that good ideas don’t become bad software. Sean has also built multiple software companies or SaaS products that leverage AI like podcastshownotes.ai and shortsmaker.ai. |
|
Seer Interactive Lead, Search Insights Jordan Strauss is a seasoned Search Insights Lead with a focus on integrating artificial intelligence in SEO and PPC search offerings. Jordan partners with enterprise account teams and CMOs to integrate generative AI use-cases into their marketing processes, offering deep insights into customer behaviors and search patterns. This innovative approach empowers clients across financial, educational, SaaS, and e-commerce industries to streamline their marketing efforts. At Seer, Jordan has pioneered the development of innovative tools and custom Power BI analyses, cross-channel services development, and internal team training. Jordan’s commitment to leveraging AI in search marketing ensures that our clients are not just found but understood, positioning them at the cutting-edge of digital marketing intelligence. |
|
Harmelin SEO Manager Heather Shields is an SEO and Digital Marketing Strategist with extensive expertise in optimizing websites and utilizing the Google Tech Stack, along with proficiency in AI applications like OpenAI and Bard. With decades of experience in market planning, site migration, and content creation, she’s passionate about improving the online experience by delivering the right message to the right audience. Heather’s background includes founding a still-thriving college fashion magazine in 2005, creating editorial and planning divisions at Groupon, and establishing SEO departments at both creative and media agencies. Her organizational skills, proactive approach, and commitment to the Oxford Comma make her a valuable asset in her current role, managing SEO, SEO interns, and the social committee at Harmelin Media. |
|
Athena Global Advisors VP Optimization & Reporting Seana is a visionary data-driven leader who is passionate about helping companies make better decisions through the power of data and analytics. She is a driving force in the field of 360 Brand Intelligence, and her work has helped companies across industries to achieve unprecedented success. As the VP of Analytics & Optimization at marketing consultancy Athena Global Advisors, Seana leads the team responsible for ensuring campaigns and initiatives are grounded in data. Over the course of her seven years with Athena, Seana has been instrumental in helping the company grow from 10 to over 80 employees. She established her department from scratch and has grown it to represent 15% of the organization. This growth has gone hand-in-hand with Seana’s tactful leadership, service offer development, and new business efforts. Seana led the development of Athena’s newest and most cutting-edge service offering 360 Brand Intelligence. The comprehensive service provides clients with real-time insights into what matters most to them. Whether that’s their brands, customers, competitors, or industries, 360 Brand Intelligence delivers a holistic story of brand performance that drives key decisions. In addition, Seana has expertise in establishing end-to-end operational intelligence frameworks to ensure effective data collection, reporting, and cross-functional strategy optimization. Seana and her team analyze engagement, performance, and perception of marketing content, develop sales enablement frameworks for individual and channel performance management, and empower teams to become efficient and high performing across the business. Seana is also a highly skilled and experienced account lead, having successfully and quickly become a trusted partner of executives across all branches of her client’s commercial operations. |
|
Blank Rome LLP Partner; Team Lead, Biometric Privacy Jeffrey N. Rosenthal is a Partner in the Philadelphia office of Blank Rome LLP where he leads the firm’s biometric privacy team and is a member of its privacy class action defense and cybersecurity & data privacy groups. Mr. Rosenthal concentrates his complex corporate litigation practice on consumer and privacy class action defense, consumer fraud, data privacy, online and telephone marketing, false advertising, and e-commerce. He and his team have achieved dozens of dismissals before any answer or motion-practice, early judgments on the pleadings and/or summary judgments (before discovery), and defeated class certification on behalf of major manufacturers, online and physical retailers, media companies, healthcare providers, financial companies, and sports franchise and technology companies for over fifteen years. In addition, Mr. Rosenthal counsels clients on regulatory and statutory compliance with state and federal telemarketing, sales, biometric data, and advertising laws, as well as other consumer privacy matters. He has also written about and been widely published on class action trends, and currently serves as the Cyberlaw columnist for The Legal Intelligencer. He can be reached at [email protected]. |
|
Constangy, Brooks, Smith & Prophete Partner Jordan is a member of the Constangy Cyber Team and brings substantial expertise and leadership to the provision of compliance advisory services. With her extensive experience in the global intersection of law and technology, Jordan works to continually evaluating and assessing legal and business opportunities and risks in order to provide public and private sector clients with vital data privacy and cybersecurity counsel and business strategic advice. Jordan’s experience provides her the opportunity to represent clients in a wide range of industries, gaining valuable insight into sectors including agriculture, adtech, emerging technologies (blockchain, Internet of Things (IoT), and Artificial Intelligence (AI)), gaming, healthcare, manufacturing, and pharmaceutical. She advises clients on third-party management, addressing the privacy and security of their supply chain. She also collaborates with clients to develop business solutions that incorporate privacy-by-design and security-by-design principles, fusing regulatory requirements with practical, real-world solutions. |
|
Caesar Rivise, PC Partner, Intellectual Property Attorney Douglas Panzer provides intellectual property litigation, counseling, portfolio management, prosecution (application / registration processes), and transactional expertise to help clients develop, protect, and enforce their valuable and strategic rights in innovations, brands, and other IP. He has worked with clients across a broad range of industries and technologies, including chemical and UV filtration systems, intelligent robotics, vision systems, artificial intelligence, active shooter security systems, consumer products, retail and convenience, and life sciences. Doug has an educational and professional background in computer science and economics. Prior to the practice of law he was an enterprise web application software developer working for clients across industries throughout North America. Doug’s undergraduate capstone project focused on intelligent systems for content-based audio retrieval. |