Regional: Past Events

PPRA: Benefits of Blogging for Business

TIME: 5-7:30 p.m.
COST: $30 Members; $45 Non- Members; $25 Students
LOCATION: Estia

Philadelphia Public Relations Association: Benefits of Blogging for Business

January 24, 2012

5:30 - 7:30 PM

Estia, Philadelphia, PA

Cost: $30 Members; $45 Non- Members; $25 Students

According to Technorati's "2011 State of the Blogosphere" report, blogging has allowed businesses to increase visibility in their industry, acquire new customers and build thought leadership. Join us for an engaging discussion on how PR and Marketing professionals can avoid a one-size-fits approach and instead help their organizations create a unique online voice. By the end of the evening, you'll learn how to develop meaningful content and speak to the perfect audience to drive results.

Panelists:

Stefan Frank, National Constitution Center Director of National Programs, Managing Editor of the Constitution Daily blog

Jessica Sharp, Co-owner and Principal of Maven Communications

Allison Stadd, uwishunu (Greater Philadelphia Tourism Marketing Corporation blog)

Amanda Walsh, Social Media, Marketing, and Public Relations Coordinator, Furia Rubel Communications

Moderated by, Jeffrey J. Belonger, Founder/President of www.MyPhillyAlive.com