Regional: Past Events

PAMA: “Changes and Challenges Facing Today’s Chief Marketing Officer”

TIME: 7:30 to 10 a.m.
LOCATION: Union League

The Philadelphia Chapter of the American Marketing Association (PAMA) – a professional association for marketers, educators and students across the tri-state region of the Delaware Valley, along with The Center for Corporate Reputation Management at Drexel University's LeBow College of Business, the Philadelphia Direct Marketing Association (PDMA), the Marketing Executives Networking Group (MENG), the Sales and Marketing Professional Association (SMEI) and the Business Marketing Association (BMA) – will co-host a breakfast and panel discussion on Thursday, May 17, titled “Changes and Challenges Facing Today’s Chief Marketing Officer.”
The event is from 7:30 a.m. – 10:00 a.m. and will take place at The Union League (140 South Broad Street, Philadelphia). The panelists include the chief marketing officers from Cisco, Xerox and DuPont. Register today by visiting www.amaphilly.org, calling 267-287-8497 or emailing info@amaphilly.org.

In an interactive discussion, the panelists will share their own challenges, lessons learned, and what they believe lies ahead in the marketing industry. The event will be moderated by Elliot Schreiber, Ph. D., a clinical professor of marketing and the executive director for the Center for Corporate Reputation Management at Drexel University.

The registration fee, which includes both the program and breakfast, is $75. PAMA members will receive a $35 discount and can obtain the discount code by emailing info@amaphilly.org. Student tickets are available for $25. The event is sponsored by Profiles, a marketing and IT employment agency serving the Philadelphia, Richmond, Washington DC and Baltimore areas.

The expert panel includes:
--Blair Christie, Chief Marketing Officer, Cisco
--Christa Carone, Chief Marketing Officer, Xerox
--Scott Coleman, Chief Marketing and Sales Officer, DuPont

Biographies of the featured panelists can be found at www.amaphilly.org.

About PAMA
Established in 1931, the Philadelphia Chapter of the American Marketing Association (PAMA) was one of the first 100 chapters now affiliated with the American Marketing Association (AMA), which is the professional association for individuals and organizations who are leading the practice, teaching and development of marketing worldwide.

With over 500 student, emeritus and professional members today, PAMA represents a diverse array of businesses, industries, government and professional organizations across the Greater Philadelphia area. PAMA is committed to bringing together members at all career levels with key thought leaders in various marketing disciplines and industries. Visit www.amaphilly.org for more information.