Online Media Strategist
Employer: Harmelin Media
The role of an Online Media Strategist is to develop and execute online media plans and buys, as well as to become responsible for small and medium-sized accounts. Online Media Strategists may also begin to develop an expertise in various aspects of online media at this level (i.e. Mobile, DSP, Ad Exchanges, Social Media, Online Video, etc.). At the Online Media Strategist level, employees are expected to work more independently; however, all work that is produced must still be reviewed by your supervisor or qualified senior staff.
Responsibilities:
•Effectively perform analysis of various types of online packages and online media opportunities · Develop and negotiate online media plans under the guidance of senior staff
•Assist in preparing documents and reports for client meetings •Possess a strong working knowledge of Microsoft Outlook, Word, Excel (including pivot tables) and PowerPoint •Analyzing and preparing reports for clients · Interact with clients as directed by senior staff
· Utilize and interpret in-house and online research tools (Comscore, Evaliant, etc.)
· Be responsible for the billing process from beginning to end
· Possess a strong working knowledge of advanced ad serving techniques (either in Mediaplex or another ad serving platform)
•Keep informed of relevant issues affecting the advertising industry as well as your specific clients’ industries •Conduct proper follow up and communication with AE’s •May begin to develop expertise in certain areas of online media •Other duties may be assigned as is deemed necessary to meet company needs
Skills/Experience:
•Solid negotiation skills •Accuracy of work •Strong business communication skills •Strong understanding of basic data analysis and optimization techniques
Contact Info:
Please send your cover letter indicating your salary requirements and resume to HR@harmelin.com