News: Agency

Aloysius Butler & Clark excels at Healthcare Advertising Awards

Aloysius Butler & Clark, a Delaware-based, full-service marketing communications firm, won big in the 29th Annual Healthcare Advertising Awards. The agency collected three gold, two silver and three bronze awards, as well as several awards for merit. The awards are sponsored by Healthcare Marketing Report, the leading publication on healthcare marketing, advertising and strategic business development.

More than 4,000 entries were received for this year’s competition, making the awards the largest healthcare advertising competition in the country. A national panel of judges reviewed entries based on creativity, quality, message effectiveness, consumer appeal, graphic design and overall impact.

Here is a complete list of Aloysius Butler & Clark’s award wins and the respective clients:
GOLD Professional Recruitment IPC The Hospitalist Company
GOLD Annual Report Loyola University Medical Center
GOLD Radio Advertising/Single - St. Joseph’s Healthcare System Pediatric Safety
SILVER Other Champions Oncology, Inc. Collateral
SILVER Magazine Advertising/Single Holy Name Medical Center Primary Care
BRONZE Newspaper Advertising/Single Good Samaritan Hospital
BRONZE Outdoor Montgomery General Hospital Transit Ad
MERIT Website Champions Oncology, Inc.
MERIT Total Advertising Campaign Harbor Hospital
MERIT Direct Mail Lansdale Hospital
MERIT Health Promotion The Chester County Hospital
MERIT Newspaper Advertising /Series The Chester County Hospital

AB&C is a 41-year-old full-service marketing communications agency with offices in Wilmington, Delaware, and Philadelphia, Pennsylvania. Established in business-to-business and consumer marketing, the agency brings a fresh perspective to local, regional, national and international accounts in a variety of industries. www.a-b-c.com